Businesses are likely to spend billions of dollars on the metaverse, which is why experts say that building trust and safety practices into the metaverse experience from the beginning is critical.

The metaverse -- a virtual world allowing consumers to shop, work, play, own land and conduct business -- is already prompting use cases for trust and safety policies, as situations like verbal abuse between avatars arise, said Manu Aggarwal, partner at global research firm Everest Group, during an online webinar. Trust and safety policies are business practices used to reduce risk to users of online platforms.

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