Brand image key driver of supplier diversity -

19 Oct 2023 2:43 PM | Shivani Kaura (Administrator)

Organisations are turning to supplier diversity programmes to enhance their brand image, a new study shows.

The study – the State of Supplier Diversity 2023 – is from, an SaaS-based data analytics provider that helps companies optimise and scale supplier diversity programs.

It claims that the business value of supplier diversity remains “strong and broad”, with companies investing in supplier diversity to enhance their brand image (53% of respondents), win new business (46%) and to align with corporate culture and workforce inclusiveness (81%).

Read the full article on SupplyChain here.

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