A new SaaS product has been launched to monitor minor, but important changes to websites i.e. terms and conditions, white papers and privacy policies. This is allowing companies unprecedented awareness of what’s being said on the websites of clients, competitors, industry and regulatory bodies.

Joel Halbert, co-founder of WebAlertPro said: “WebAlertPro automatically monitors websites and web pages, identifying changes made to their content. Our beta trial has shown particular enthusiasm for the product from marketeers and product managers who relish receiving a single daily email alerting them to the activities of their competitors.”