Apple has revealed in the release of second quarter earnings last week, that the icloud has reached over 125 million users.

The iCloud was launched back in October 2011 as a service to provide wireless backup and synchronisation of Apple products. The paid-for service has been used in increasing numbers as a platform for document and media storage as Apple seeks to increase customer satisfaction with the product.

Peter Oppenheimer, chief financial officer at Apple, said: “Customers are using all the features of iCloud, response has been terrific, feedback has been terrific.”