Betting company William Hill has reported that the employment of online services has increased operating profits of 14 percent and net revenue growth of 11 percent.

Innovation in online technology contributed to the online net revue rising by 30 percent to nearly 200 million.

Ralph Topping, William Hill’s chief executive, said: “We have seen a strong performance in our multi-channel UK business in the first half”, he also said “Mobile remains a top priority and continues to outperform our expectations".