At the opening of Amazon’s Digital Media Development Centre in London, the company announced that 100 new technology positions would be created from the development.

Boris Johnson, Mayor of London, said of the new center and job creation, “Boosting London’s tech and media workforce is key to driving the capital’s economy and helping to create jobs and growth.”

The digital center will develop multiple digital projects including services for a range of devices including mobiles, PC’s, TV’s and consoles.