Large European firms are looking at employing pay-as-you-go network services to support cloud deployments.

Research carried out by analyst firm Vanson Bourne showed that European companies were showing a high level of interest in services capable of adapting to off-peak and peak demands.

This network-as-service model was particularly popular in the manufacturing and finance industry, compared to limited interest within the public sector. The model is expected to become a rising trend as an alternative to traditional models employed with SaaS, as customers look for increased flexibility and cost savings.