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Enterprises set to take back the top spot

31 Jan 2014 12:00 AM | Anonymous

Large enterprises are moving to leverage their size and scale in order to compete against technology start-ups, according to Accenture.

Technology start-ups which have come to be viewed as the main technology innovation drivers, being able to disrupt the market and expand rapidly, are expected to face increased competition, as large enterprise firms develop digital strategies in order to reinvent themselves.

The size and resources of large enterprise firms are allowing them to rapidly transform services, moving to digital iterations, with digital technologies being employed within many services.

Chief technology officer at Accenture, Paul Daugherty, said: “Leading companies are adopting digital to drive their processes more effectively and transform how they go to market, collaborate with partners, engage with customers and manage transactions.”

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