Morrisons has revealed a series of new IT programmes designed to reverse the supermarket fortunes after it revealed pre-tax losses of £176 million.

The supermarket said that the IT programmes were necessary to in order to transform an antiquated legacy IT infrastructure into a 21st century service capable of handling customer and business demands.

Morrisons’ chairman Sir Ian Gibson, said: “we do not yet have a meaningful presence in online and convenience - the two fastest growing channels in the grocery market - have clearly held us back, and the overall performance of our core business has been disappointing.”

Sir Gibson identified that the supermarket was hoping to drive businesses by developing loyalty programmes and personalised couponing with new IT programmes, with digital capabilities such as these haven proven to be highly successful in other organisations.

IT upgrade trips up Morrisons

Limited online presence impacts Morrisons