With social media an increasingly important part of a business, many firms may look to outsource social media operations. As the election in the US showed, social media is becoming a big part of any marketing campaign which includes social media. Because updates can potentially reach millions through social channels, social media marketing can hugely increase your brand recognition. Increased visibility to a larger audience can only mean that more people will become familiar with your business and what you do, making you a more trustworthy option than companies who don’t market through social media.

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