THE HOME OF THE GLOBAL SOURCING STANDARD
The sourcing ecosystem is forever changing, and there is an increased focus on big enterprises wanting to work with smaller players to drive innovation and new technologies. However, both SMEs and large enterprises are finding it difficult to partner together due to a number of reasons, including due diligence, brand positioning and the RFP process. The GSA Entrepreneurs’ Club aims to bridge the gap between the SMEs and large enterprises to help them partner better.
The next in the Entrepreneurs’ Club event series is all about marketing and branding. As an SME, it’s difficult to be seen by big brands, but we’ll take a look at what they’re looking for, how to position a business to attract the larger players, how to ensure your marketing is focused enough for visibility and how to present yourself as a business everyone needs to partner with.
Join us on the 7th September at 16:30 BST as Anna Stella, Marketing Expert and CEO at BBSA and Kerry Hallard, CEO at the GSA, share their top tips on maximising your brand and making sure you are standing out from the crowd to the enterprise buyers.